GoGood

Welcome to GoGood!

Are you a thoughtful traveler?

You probably love nature and culture—seeing it, being in it, and doing what you can to conserve it.

Undoubtedly, you love interesting places—in your hometown, state, region, or country, or places you’ve visited.

If so, you’ll love GoGood, the app for thoughtful travelers to explore and sustain the world’s treasured places, and help authentic, sustainable destinations reach those travelers.

Amplifying Regenerative Tourism

GoGood is not just another travel app—it’s a transformative digital engagement platform designed to elevate the stewardship and marketing of regenerative tourism.

In a landscape where travelers increasingly seek meaningful, eco-conscious experiences, GoGood stands out as a unique and powerful MapGuide for those who prioritize authentic, sustainable travel. The platform advances regenerative tourism with a vision that transcends traditional sustainability—giving travelers and destinations opportunities to actively restore and enhance the environment and local communities.

Empowering Rural and Indigenous Communities

GoGood supports rural and Indigenous communities and small independent businesses with targeted market access and activation. Our commitment lies with destinations and businesses dedicated to environmental and social sustainability and justice.

Cutting-edge technology Backed by Expertise

The GoGood MapGuide app marries advanced digital mapping with an insightful travel guide, drawing on decades of development by National Geographic. Founded and led by Frank Biasi, a seasoned conservation and sustainable tourism expert with over 30 years of experience with National Geographic and The Nature Conservancy, GoGood guarantees a platform of unparalleled quality and reliability.

A Nonprofit Platform with a Purpose

As an independent, open, nonprofit initiative, GoGood is a program of Our COMMON Foundation funded by thoughtful travelers, tourism departments, Nature-based NGOs, and foundations committed to fostering sustainable economic development and nurturing nature and culture. Our goal is to serve the sustainable travel community with integrity and dedication.

How GoGood Transforms Travel

What sets GoGood apart is our unwavering dedication to authenticity and positive local impact. Each destination and experience featured on our platform is carefully selected and curated based on local knowledge, ensuring a genuine and responsible travel experience.

We collaborate closely with local tourism stakeholders and thoughtful travelers to document and promote the places, institutions, and ecosystems that define each destination’s unique character. Our approach fosters a deep connection between travelers and the communities they visit. The process of creating the MapGuide brings together tourism stakeholders, engaging them in conversations around destination stewardship and shared vision and goals.